5 Top Ranked Ecommerce Platforms For Clothing Stores
If you’re looking for a comprehensive list of the best and top ranked ecommerce platforms for clothing stores then look no further because your search ends here. We have compiled a list of the top five best ecommerce platforms that will help you make an informed decision as we help you weigh their pros and cons.
Ecommerce platforms offer an integrated set of softwars and service applications that allow users to develop, launch and run their own online businesses. They not only offer storefronts for selling clothing but also have tools for inventory management and help with order fulfillment. They are either free or charge monthly for an advanced functionality depending on the need of the user. There are several ecommerce platforms but not all of them are suitable for a clothing store which is why you need one that manages your products easily and also provides an excellent user experience to potentially recurring clients.
1. Shopify
Shopify is an extremely versatile and the most popular ecommerce platform. It has been around for almost more than 16 years with more than four million stores built using the platform. It offers much more than fashion and is not limited to clothing only. Nonetheless it provides clothing themes and unlimited options to customize clothing. It is a platform that helps your clothing store grow and reach its full potential by selling your products on Facebook, Amazon, eBay and through other channels as well.
PROS | CONS |
⇒ User friendly interface | ⇒ Not Cost effective |
⇒Unlimited customization | ⇒ Transaction fees |
⇒ Scalability and security | ⇒ Limited free themes |
⇒ Mobile responsiveness | ⇒ Customization costs |
⇒ 24/7 support | ⇒ Complex propriety system |
2. Magento
Magento has undoubtedly been the most powerful ecommerce platform for selling clothing that has over 750,000 online stores worldwide and has been around since 2007 with tons of features. It gives you complete access to bring to reality the online clothing store you have only ever dreamed of with vibrant and multitudes of store layout and colors paired with search engine optimization and check out processes. In addition to all of this Magento houses tools for social media integration and advanced shipping options compared to other ecommerce platforms designed specifically for clothing stores.
PROS | CONS |
⇒ Highly customizable & flexible | ⇒ Complex to set up & manage |
⇒ Scalability | ⇒ Costly extensions & themes |
⇒ Large active community | ⇒ Higher hosting requirements |
⇒ Vast array of built in features | ⇒ Steep learning curve |
⇒ Mobile responsiveness | ⇒ Additional security measures |
⇒ Multi store management | ⇒ Resource intensive |
3. BigCommerce
BigCommerce is handsdown the best choice for beginners venturing into ecommerce as far as online clothing stores are concerned. It is a cloud based ecommerce platform established in 2006 which is used by more than 148,582 retailers all over the world. It has powerful well thought out features that will turn a new online clothing store into a successful business in no time. It has an easy to use dash board that helps retailers create as many custom pages as they need. It is best known for its high speed and performance that is unmatched by most ecommerce platforms in its league. Also it lets you set up an online store in no time without having to start from scratch.
PROS | CONS |
⇒ User friendly | ⇒ Expensive |
⇒ Scalability | ⇒ Limitations for customizations |
⇒ Responsive templates | ⇒ Lacks SEO capabilities |
⇒ Multichannel selling | ⇒ Transaction fee |
4. Squarespace
Squarespace is a great option for retailers wanting to sell clothing online. As it is not only easy to use but is also made specifically for fashion retailers. They have earned a gold standard of vendor certification in secure hosting. It is a great option for small to medium sized businesses and a perfect choice for start ups even though it may not be suitable for larger enterprises which seek advanced ecommerce customizations to meet their needs.
PROS | CONS |
⇒ User friendly | ⇒ Limited advanced features |
⇒ Mobile optimization | ⇒ Limited payment options |
⇒ Design customization | ⇒ Lack of scalability |
⇒ SSL security | ⇒ SEO limitations |
⇒ Direct integration with Amazon | ⇒ Limited app integration |
5. Opencart
Opencart is a great option for online clothing retailers as it is an open source shopping cart software which is not only free to use but it can be installed on your server . Its integration with payment gateways like PayPal, Amazon Payments and other makes it a great choice for selling clothing which needs to be shipped overseas. It is easy to use and has a supportive community which is why it is a recent popular choice for new budding clothing businesses wanting to set up their online stores.
PROS | CONS |
⇒ Open source | ⇒ Limited features |
⇒ User and SEO friendly | ⇒ Limited customer support |
⇒ Extensions and themes | ⇒ Complex customizations |
⇒ Multistore support | ⇒ Security concerns |
This was only a list including the most used ecommerce platforms with their pros and cons but ultimately the best ecommerce platform for your clothing store will depend on your specific requirements, budget and technical expertise. It will always be helpful to keep a few key features such as design flexibility, scalability, payment options, integration capabilities in mind while selecting an ecommerce platform. You will surely want to consider a platform that not only offers a great online shopping experience but also is in alignment with your specific business needs. Moreover in addition to all of this you also need to make sure the chosen platform fully supports the specific payment gateways and shipping options that are popular and convenient for your target audience.
We here at Syncfour have a highly skilled team of professional individuals who can not only help you choose the right platform but also manage and organize your online presence giving your business the boost it needs to reach its full potential in no time. We offer a host of digital marketing services that you can choose from according to what caters the needs of your business. Get in touch and sync with us for limitless possibilities!